Social

What you need to know about how Facebook’s handling of California user data might affect your business. The California Consumer Privacy

Patagonia, North Face, Ben & Jerry’s and others have pledged to pull ads in July. Verizon Communications has become the

For hundreds of years, PR pros whipped out little black books for person-to-person content pitching.  It’s true. Relationships matter more

In this week’s edition of aimClear’s Psychographic Targeting Hot House, Rachel Malone-Olson, Social Account Manager, delivers Black Friday cookie pools

A powerful factor affecting communities across the world is the work of non-profit organizations. The services they provide can be

Move over, moms — fathers are reportedly taking a greater role in family purchases, “specifically fathers 25–40,” according to a

Higher revenue per search couldn’t offset lower volume in the fourth quarter of its fiscal year 2019. Microsoft reported better-than-expected

The test inventory will be available in Facebook and Marketplace search results. Facebook announced Tuesday that it is testing ads

Advertisers will not be required to use CBO. In a reversal, Facebook will no longer require advertisers to use its

The test inventory will be available in Facebook and Marketplace search results. Facebook announced Tuesday that it is testing ads